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VR And AI: What Happens When They Merge?

Virtual Reality and Artificial Intelligence — two powerful tech breakthroughs discovered by humanity are currently in separate races to beat their own records. While their respective developers continue the research and application to further these technologies, one couldn't hold their excitement to see both VR and AI merged and at work.

VR creates an artificial environment modeled after various places where we can immerse ourselves into. On the other hand, AI takes over devices and equips them with keen insight, the ability to process data and respond based on facts gathered. Once they have reached a certain maturity level, it's no longer a surprise to see applications using these two beasts simultaneously. 

Are there any applications using VR and AI at the same time? What do they look like? What should we expect in the years to come?


Virtual Reality has changed entertainment in so many ways. Shortly after its discovery, VR games sprouted quickly and made their way on various platforms. As of today, there are VR games with intelligent computing partners. Some of these are golf and other sports games combined with accurate launch monitors like the Flightscope Mevo+. With AI, a user could get a real-time robotic coach that analyzes your gameplay and identifies the training regimen you need to follow.

Some RPG titles like the Persona series use an alignment system to identify the ideals of the player. However, without the depth of AI, the possibilities to explore are limited. Once these games use AI, it could greatly enhance the intelligence of NPC and background characters. This gives way to more challenging gameplays and more interesting encounters in the future.


Many tourism companies have been using VR in marketing. It's a perfect platform to show travelers what they're about to experience. Instead of using still photos and limited videos, prospective customers can have the closest feel of a destination and see whether it's a place for them or not.

Injecting AI into the mix would greatly assist in decision-making. Travelers will get an endless number of suggestions based on their previous selections. Also, while VR shows the resort, activities they can do, and nearby places to tourists, AI will assist and manage the actual booking in a matter of seconds. This scenario makes them a perfect match!

Other Commerce

New generations of businesses are in love with what VR can do for them. Virtual Reality lets potential customers do immersive shopping anywhere. For furniture shops, the tech allows prospects to tour an environment with all the items for sale. Before they can make a purchase, they have the freedom to try and see if it will look great inside their home, along with other furniture pieces they have.

Artificial Intelligence can assist shoppers by helping them weigh their options as well as answer some questions. AI is not only helpful for customers, as it will also help businesses study consumer behavior, identify demand, and gather other data that will help boost their sales. Big players and those who plan to start their business must continue to watch out to see other things this merger can do for their brand and other ventures.


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